Website Design

 This project addressed the need for a clear, engaging tourism website for Salem, Massachusetts, targeting first-time visitors seeking quick access to essential information, with research into tourism trends and Salemˇs historical identity guiding a balance between theme and usability. Inspired by vintage ornamental design, the visual style maintains a subtle witchy atmosphere without overwhelming users. The solution features a streamlined homepage that highlights key content such as history, activities, dining, and lodging, supported by intuitive navigation that improves accessibility and reinforces a cohesive visual identity across pages.